trademark

/ˈtreɪdˌmɑːrk/
legal symbol identifying a brand

The company registered its logo as a trademark to protect its brand identity.

This shows how trademarks legally protect brand symbols.


Law
formal

A legally registered symbol, word, or design that identifies and distinguishes a brand or product.

Apple's bitten apple logo is one of the most recognizable trademarks in the world.

This highlights how trademarks help consumers identify products.

Trademarks prevent others from using similar marks that could cause confusion.

Business
informal

A distinctive feature or characteristic that makes something stand out.

The restaurant's unique ambiance is its trademark.

Here, 'trademark' refers to a defining quality, not a legal registration.

In informal contexts, 'trademark' can describe any distinctive trait, not just legal symbols.

Collocations

trademark infringementillegal use of a protected brand symboltrademark registrationlegal process to secure a trademark

Related Phrases

trademark infringementphrase
illegal use of a protected brand symbol
trademark registrationphrase
legal process to secure a trademark

Pro Tip

Legal vs. Informal Use

In legal contexts, 'trademark' refers to registered symbols. Informally, it can describe any distinctive trait.

Gold Rule

Registration Requirement

A trademark must be legally registered to be enforceable.

Word Origin

From 'trade' (commerce) + 'mark' (symbol), first used in the 19th century to denote brand protection.

Usage Notes

In legal contexts, 'trademark' refers to registered intellectual property. Informally, it describes any distinctive feature.

Word Breakdown

trade
commerce or business
root
+
mark
symbol or sign
root
English Dictionary