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To be distinct or set oneself apart from someone or something; to have differences compared to.
Les marques de luxe se différencient des marques grand public par la qualité de leurs matériaux.
Luxury brands differ from mass‑market brands by the quality of their materials.
Often followed by the preposition "de" (the entity you differ from) and sometimes by "par" (the way you differ).
Pair "se différencier" with "de" for the object of comparison, and with "par" to specify the characteristic that creates the difference.
From the verb "différencier" (to differentiate), itself derived from Latin "differentia" meaning 'difference'. The reflexive form "se différencier" developed in the 16th‑17th centuries.
Use "se différencier de" when comparing two entities. When indicating the manner of difference, use "se différencier par" followed by a noun or infinitive.