original idea

/əˈrɪdʒənəl aɪˈdiə/
novel concept

The startup pitched an original idea that no one had thought of before.

The startup presented a new and unique concept that was previously unknown.


general

A new or creative concept that is not derived from something else.

She came up with an original idea for the marketing campaign.

She developed a fresh and innovative concept for the campaign.

The book explores the concept of original ideas in art.

The book examines how artists develop unique and creative concepts.

Often used in creative, business, or academic contexts to describe something innovative or not copied.

Related Phrases

think outside the boxidiom
approach a problem in an unconventional way
break new groundphrase
innovate or pioneer something new

Pro Tip

Avoid overusing 'original idea'

While 'original idea' is useful, it can sound clichéd in formal writing. Consider alternatives like 'novel approach' or 'innovative solution' depending on the context.

Gold Rule

Use 'original idea' for true novelty

Only use this phrase when the idea is genuinely new and not derived from existing work. Avoid using it for minor variations on existing concepts.

Word Origin

The phrase combines 'original' (from Latin 'originalis', meaning 'first or earliest form') and 'idea' (from Greek 'idein', meaning 'to see'). Together, they describe a concept that is not derived from something else.

Usage Notes

The phrase is commonly used in creative fields, business, and academia to emphasize the novelty and uniqueness of a concept. It is often paired with verbs like 'develop,' 'pitch,' or 'come up with.'

Word Breakdown

original
new, creative, or first of its kind
adjective
+
idea
a thought or suggestion as to a possible course of action
noun
English Dictionary