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prospect
/ˈprɒspɛkt/
a possible future event or opportunity
The company is exploring new markets as a prospect for growth.
The company is considering new markets as a potential opportunity for growth.
general
a possible future event or opportunity
The job offer is a promising prospect for her career.
The job offer is a good potential opportunity for her career.
Often used in business, finance, and personal development contexts.
Business
a person considered as a potential customer or client
The sales team identified several prospects at the trade show.
The sales team found several potential customers at the trade show.
Common in sales and marketing to refer to potential buyers.
informal
a person considered as a potential romantic partner
He was a good prospect for her, but she wasn't sure.
He was a good potential romantic partner, but she wasn't sure.
Used informally to describe someone as a potential romantic interest.
Collocations
prospect ofthe possibility of something happeninggood prospecta promising opportunitypotential prospectsomeone who might become a customer or partner
Antonyms
Related Phrases
Pro Tip
Business Context
In business, 'prospect' often refers to potential customers or clients. For example, 'The sales team is working on converting prospects into customers.'
Gold Rule
Avoid Overuse
While 'prospect' is useful, avoid overusing it in formal writing. Use synonyms like 'opportunity' or 'potential' to vary your language.
Word Origin
From Latin 'prospectus' (view, outlook), from 'prospicere' (to look forward).
Usage Notes
The word 'prospect' is often used in contexts where future opportunities or potential are being discussed. It can refer to events, people, or situations that are considered likely or desirable.
Word Breakdown
pros
forward
prefixpect
to look
rootEnglish Dictionary