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generate revenue
/ˈdʒɛnəˌreɪt ˈrɛvənuː/
to earn money
The company aims to generate revenue through online advertising.
The company intends to earn money by selling ads online.
Business
formal
To produce or yield income or profit.
Startups often struggle to generate revenue in their first few years.
Startups often find it difficult to earn money during their initial years.
Commonly used in business and financial contexts to describe income generation.
Finance
Finance
To create financial returns or earnings.
Investors seek assets that can generate revenue over the long term.
Investors look for investments that can produce steady financial returns.
Often used in investment and financial planning discussions.
Collocations
generate consistent revenueto earn steady incomegenerate high revenueto earn large amounts of moneygenerate revenue streamsto create sources of income
Related Phrases
Pro Tip
Use in Business Contexts
Use 'generate revenue' when discussing income creation in formal or professional settings, such as business plans, financial reports, or marketing strategies.
Gold Rule
Avoid Redundancy
While 'generate revenue' is correct, in casual speech, 'make money' or 'earn income' may be more natural.
Word Origin
The phrase combines 'generate' (from Latin *generare*, meaning 'to produce') and 'revenue' (from Latin *revenire*, meaning 'to return or come back'). The term emerged in English in the 17th century, initially referring to financial returns before expanding to broader contexts.
Usage Notes
The phrase is typically used in formal or professional settings, such as business reports, financial analyses, or strategic planning. It is not idiomatic but is a standard collocation in economic and commercial language.
Word Breakdown
generate
to produce or create
verbrevenue
income or financial returns
nounEnglish Dictionary