factory fresh

/ˈfæk.tər.i frɛʃ/
brand new

I bought a factory fresh laptop with no pre-installed software.

The laptop is completely new, unused, and in original condition.


informal

Brand new and in original condition, as if straight from the factory.

The car is factory fresh and has never been driven before.

The car is completely new and unused.

She prefers factory fresh products over refurbished ones.

She likes items that are brand new and unused.

Often used in consumer contexts to emphasize that an item is unused and in perfect condition.

Collocations

factory fresh conditionin perfect, unused conditionfactory fresh producta brand new, unused item

Related Phrases

out of the boxphrase
in original condition, never used
like newphrase
in excellent condition similar to new

Pro Tip

When to use 'factory fresh'

Use this phrase when describing items that are brand new and have never been opened or used. It is particularly common in electronics, vehicles, and consumer goods.

Gold Rule

Avoid misuse

Do not use 'factory fresh' for items that have been opened, even if unused. For example, a returned item that was opened but not used should not be called 'factory fresh'.

Word Origin

The phrase combines 'factory' (a place where goods are manufactured) and 'fresh' (in original condition). It emerged in the late 20th century as a marketing term to emphasize the newness and quality of products.

Usage Notes

Commonly used in advertising, product descriptions, and consumer reviews to highlight that an item has never been used or altered. Avoid using it for items that have been opened or used, even minimally.

Word Breakdown

factory
relating to manufacturing or production
noun
+
fresh
in original condition, unused
adjective
English Dictionary